Upgrade your LinkedIn game

Charlotte’s Sales Shares #23 is out! This time on a Thursday for a change!

Hello to 1.8k people now who have decided to keep it real, authentic and actionable.

This one is a 1 minute 50 second read on how to talk to your prospects on LinkedIn based on their activity levels. Are you guilty of sending the same type messages to everyone on LinkedIn? I got you!

Only 3-5% of your prospects are in buyer ready mode on LinkedIn at any one time. Creating content and using content hacks isn’t enough.

You can’t use a one size fits all either, since not all your prospects are as active as one another on LinkedIn.

If you want to maximise the power of LinkedIn for social selling, you need to message your prospects based on their activity levels on the platform.

Wait…what do you mean?

Tier them into 3 categories:

Tier 1 - Hyper Active - prospects who actively engage and post

Tier 2 - Semi Active - prospects who actively engage

Tier 3 - Inactive - prospects who rarely engage or post aka LURKERS

So what type of DM do you need to be sending to each of these tier types?

If you haven’t already seen it, I did a post last week on this in the form of a carousel.

Grab it here in case you missed it:

PS - want to identify and close the right prospects on LinkedIn?

Am running a small group Social Selling & Cold Outreach System, ONE spot left…

Reply to this if you wanna join OR join the waitlist for the next one

OR shout me a LinkedIn DM https://www.linkedin.com/in/charlottelloydsales/