Our BUDGET is FROZEN

Saturday and Charlotte`s Sales Shares #7 is out!

Hello to over 4.6k motivated sellers from LinkedIn and here who have decided to keep it real, authentic and actionable

This one is a 2 minute read on how to sell when there is economic uncertainty

A recession, high inflation and more uncertainty means companies are thinking TWICE about how to spend their budget and they may have budget cuts already

Your job as a seller is to serve and empathize with your prospect. They will be dealing with tough situations. Look to understand their fears, problems, needs and wants. Be prepared that their challenges last quarter will not be the same this quarter

Meet them where they are and don`t try to convince them or get around the objection.

Be at the forefront of their mind for when they may be ready to buy so they will consider YOUR SOLUTION before anyone else

Josh Braun had a killer suggestion something like this

The FROZEN budget

(aka we aren`t getting any approval to spend the rest of this year)

One of the toughest to hear as a Seller?

"Thanks for sharing this. Sounds like a tough situation. Since most people I speak to have planned their new X for the new fiscal year, they`re using this time as an opportunity to review their options so they can stay ahead of their competitors for when budgets free up. These are conversations so you can learn new insights and take away value from the conversation. No next step or budget required.

You are your prospect`s ally and their advisor. Yes they probably won`t buy NOW but you have got to a conversation, identified a future problem and shown them a future state of what problem your solution could solve for them. Thoughtful conversations create opportunities, opportunities mean sales, if not NOW then LATER.

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Collin Mitchell Is 4x founder with 3 exits that has trained over 150 sales reps. Every Thursday at 5am PST Collin drops battle tested sales plays in the Sales Transformation Newsletter..SIGN UP HERE